"I'm Here Because The Only Purpose Of Business Is To Create & Serve!"
"At the centre of your success is who you choose as your guide and your willingness to learn, share & develop. I want to apply for the job!"
This is the only time I talk about me, after you read this it's all about you...
When you make the important and often game-changing decision to use a guide to help you achieve the success you desire, it's always worth understanding their background. Here's just part of my story...
Anyone who knows me well will tell you about my deep-rooted passion for writing, storytelling, business and personal development. I've always been one of those people who likes to help others. I use many years of varied experience to guide others to the achievement of their aims. More recently I have turned my writing skills into a dedicated service of coaching on and crafting compelling content for various mediums for business, including online Sales Funnels.
Recent projects have included writing articles and books for businesses, to creating content for sites, funnels and blogs. I am also involved in creating scripts for keynote speeches and marketing copy. I have honed these skills through diverse experiences over more years than I care to admit to! My personal journey includes a successful military career with the British Army, followed by executive positions in national and international brands, while in my spare time writing for pleasure. I am also an active Helm on my local Independent Lifeboat in Norfolk, UK.
My focus is, and for some years has been supporting independent businesses with content creation, marketing strategies, and sales support to drive growth and success. This is all achieved via my two Flagship Services, acting as guide for some and content creator for others...
Our Core Values Drive Our Culture
It's our core values that drive our culture. Our community strive to help each other and we urge our community to follow our lead and live by their own core values, promoting a culture that endures and puts people and planet first, as well as helping to create an enduring differential to help you stand out from the crowd. We call our values 'Working CLEAN'. Working to these core values is at the heart of everything we do...
CREATE
We see it as our mission to create new learning opportunities to everyone we come into contact with and to create learning opportunities for ourselves too.
Our entire purpose in life is to create attractive content that inspires change and development helping businesses to navigate a path to a lasting differential and the production of exceptional and sustainable results.
LISTEN
Part of our mission, our reason for existence is the desire to give our subscribers, followers and the wider community what they need to create the success they desire most.
To achieve this we recognise that we need to listen to our market, listen to their challenges and constantly react to their needs and create solutions that will deliver for them.
EDUCATE
We believe in the power and value of learning and also believe that learning is a lifelong activity, there is always room for more, particularly in business!
A large part of our mission is to help others. We do this by finding as many opportunities as possible to educate those in business in the art of content creation, content marketing and sales funnels.
ATTRACT
We all want to build an attractive business capable of sustained performance. Much of that attraction comes from setting stable foundations for an attractive culture demonstrated through your content marketing.
Our aim is to provide in some cases the learning, support and advice for our subscribers to achieve that aim and also to be directly involved in the creation of attractive content on their behalf.
NURTURE
Our followers, subscribers and in fact all our stakeholders, are important to us and therefore deserved to be nurtured. We do this by offering our subscribers and clients unlimited support and advice.
We also offer a loyalty scheme that rewards our subscribers with some valuable bonuses and benefits. Nothing is too much trouble for those we care about.
My Life Outside Of Business
Its All About People
The quality of life is determined by the actions we choose to take and those actions are influenced by the people we choose to surround ourselves with.
This is a principle reflected in our wider community. We all have the power within to make the right choices. Spending time outside of work, I choose to spend with those I value most in life, those that give before they get! Those who create and serve.
Always Give Value First
The principle runs deep. It's part of our culture to give value before we take. In private life this is reflected in the fund raising challenges undertaken over the years.
Highlights Include multiple 50 mile in 24 hours walks, Cycling the UK End to End in seven days. Cycling 1,300 miles from the South of France to Cambridge in ten days and a 700 mile coastal ride in seven days.
Finding Time To Serve Others
Volunteering for my local independent Lifeboat has been a big part of my spare time in recent years.Starting out as Crew and working my way up to Helmsman.
More recently adding to that role secretary and Trustee of the Charity. My major objective is to give to the next genration of lifeboat volunteers a service that is better than when I first joined. A vision I share with other members of the crew.
